Cookie Policy

Our aim is to make your visit to our website a great experience and we're always looking at ways to improve your user journey.  Cookies, not the choc chip variety, are one way of helping us do this.

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

There are different types of cookies – Session, Persistent and First and Third Party Cookies.  Please visit allaboutcookies.org , aboutcookies.org or the ICO for more information about cookies, including how to see what cookies have been set and how to manage and delete them.

These are the cookies this website uses, grouped by what they are for.

Necessary

Needed for the site to work — keeping it secure, making forms work and remembering your cookie choices. They can’t be switched off.

Cookie Duration Description
_GRECAPTCHA
google.com
6 months Google reCAPTCHA: tells people from bots, to protect the site’s forms from spam.
Set by Google reCAPTCHA
echo_consent 6 months Remembers which cookies you allowed on this site, so you aren’t asked on every page.
Set by This site

Analytics

Help us understand how visitors use the site — which pages are popular and how people find us — so we can improve it.

Cookie Duration Description
_ga 2 years Google Analytics: tells visitors apart, to count visitors and their visits.
Set by Google Analytics
_ga_* 2 years Google Analytics: keeps track of the current visit for one Analytics property.
Set by Google Analytics
_hjSession_* 30 minutes Hotjar: holds the current visit’s data.
Set by Hotjar
_hjSessionUser_* 1 year Hotjar: tells visitors apart across visits.
Set by Hotjar
echo_heatmap 30 minutes Groups one visit’s clicks and scrolling together, for the site’s anonymous heatmaps.
Set by This site
vuid
vimeo.com
2 years Vimeo: collects statistics of the Vimeo videos watched.
Set by Vimeo

Performance

Help us test and measure improvements, such as trying two versions of a page to see which works better.

Cookie Duration Description
echo_ab_visitor 1 year Keeps you on the same version of a page while we test two versions of it, and counts which works better.
Set by This site

Advertising

Used by advertising partners and video services such as YouTube to show you relevant adverts, on this site and others, and to measure our campaigns.

Cookie Duration Description
AnalyticsSyncHistory
linkedin.com
30 days LinkedIn: records when the browser was last matched with LinkedIn.
Set by LinkedIn Insight Tag
bcookie
linkedin.com
1 year LinkedIn: identifies the browser, for LinkedIn’s adverts and security.
Set by LinkedIn Insight Tag
IDE
doubleclick.net
1 year 24 days Google’s advertising: shows relevant adverts on other sites and measures how well they work.
Set by Google Ads
li_gc
linkedin.com
6 months LinkedIn: remembers whether the visitor agreed to LinkedIn’s cookies.
Set by LinkedIn Insight Tag
li_sugr
linkedin.com
3 months LinkedIn: estimates whether visits come from the same browser, for adverts.
Set by LinkedIn Insight Tag
lidc
linkedin.com
1 day LinkedIn: routes requests to the right LinkedIn data centre.
Set by LinkedIn Insight Tag
test_cookie
doubleclick.net
15 minutes Google’s advertising: checks whether the browser accepts cookies.
Set by Google Ads
UserMatchHistory
linkedin.com
30 days LinkedIn: matches the visitor to LinkedIn’s advertising, to measure campaigns.
Set by LinkedIn Insight Tag

You can change your choices at any time with the Cookie settings button.